I’m a mercurial ideas person, with a disciplined approach to creativity.
Less of a storyteller, more like a contestant on a reality show about life hacks for digital natives, I’m always testing what works, and what doesn’t…
What I do
I believe great experiences anchor us in the moment and connect us to the space around us.
My work lives at the intersection of human-computer interaction, telecommunications theory, and cultural systems. A Product Manager, with a passion for creating content for games & magazines, spatial computing and experience architectures, I explore the tension between real-time presence and digitally mediated exchange between place, screen, and somatics.
I specialize in designing UX research ecosystems that support continuous discovery and drive digital content strategy in spatial and asynchronous contexts, specifically in community, social, and collaborative dynamics.
Like a little hummingbird, I move between strategy and implementation, cross-pollinating insights across leadership, engineers, creatives… I have a deep penchant for real talk and design that honors complexity without overcomplication.
I collaborate with creative technologists and strategists to craft research environments where ideas can evolve continuously. I design for ecosystems, not just products, tracing the signals that connect us through magazines, memes, games, and social rituals.
Content Development & Strategy (social media, spatial computing, video)
User Research & User Testing
Journey Mapping
Agile Methodologies
Product Management
Qualitative Research Methods
Ideation & Prototyping
Growth Marketing
Solutions Architecture
Design Research for Communication Technology
Stakeholder Engagement & Client relationships
Integrated technology in service design, experience design, and systems design.
Client work
UX research with real people in real store settings to design digital products and immersive experiences for customers, across a 5,000 store retail ecosystem.
Delivering customers the 100% Happiness Guarantee at Bombas, the social impact sock company through prompt engineering for chatbots.
Testing and UX Research for pickup/drop-off technology to Rent the Runway’s Flagship Store, transforming it into a dream closet for millions of members
Developing systems for membership experience co-working space in NYC for social impact entrepreneurs in a global network
User research with drivers to expand service across New York City’s boroughs
Producing content and pioneering social media strategies to transform a legendary underground punkhouse into a co-working community for New York’s music scene
Designing membership experience and programming for creative technologists at the New Museums innovative incubator
